Christian Hein

Vice President Digital Performance & Frontend Experience, OBI


Christian Hein is the Vice President of Digital Performance & Frontend Experience at OBI. He is a specialist in digital transformation with over 15 years of experience, and has helped companies to improve their digital performance and frontend experience.

Christian is a passionate advocate for the use of technology to improve business performance. He is also a strong believer in the importance of user experience, and is committed to creating digital products that are both user-friendly and effective.

In his role at OBI, Christian is responsible for leading the company’s digital transformation efforts. He is also responsible for the frontend experience of OBI’s website and mobile apps. Christian is committed to making OBI a leader in the digital retail industry, and he is confident that his experience and expertise will help the company achieve its goals.