IPM Dubai increases its visitor numbers again

IPM Dubai attracted 4,178 visitors at the beginning of December. This is a growth of almost seven per cent. Among the visitors were in particular buyers from the United Arab Emirates, its neighbouring countries and the Far East, according to the organisers Messe Essen and Planetfair Dubai. On the side of the exhibitor, 103 companies from 20 countries were represented in Dubai. They presented products and services along the entire value added chain in horticulture – including plants, horticultural technology, floristry, garden features, logistics, plant maintenance as well as equipment for horticulture and landscaping. According to the organisers, IPM Dubai has become the most important trade fair for the green economic sector by the Arabian Gulf.
Not least, Expo Dubai 2020 plays a role in this. Because major construction projects are underway, new hotels are being built and public parks are being created. The international status of IPM DUBAI was underpinned, amongst other aspects, by the official joint participation booths from Egypt, Ethiopia, China, Germany, India, the Netherlands and Sri Lanka.
The supporting programme included, for example, a presentation made by the Trade Association of German Florists – Federal Association which, together with the Floranow online marketplace, combined European floral design with Arab lifestyle. Furthermore, a horticultural tour of the Dubai Miracle Garden, keynote speeches on topical subjects in horticulture and a barbecue seminar with representatives of the Barbecue Industry Association Grill awaited the exhibitors and the visitors.

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